Co-Founder and VP of Brand and Marketing , Eight Sleep
Alexandra's Special Set of Skills
- Brand Partnerships & Strategy
- Celebrity Endorsements & Management
- Creative Direction
- GTM Strategy
- Performance Marketing & Growth
- Public Relations
Raised in Tijuana, Mexico and a current citizen of Miami, Alexandra has used her multicultural background to consistently shepherd world-changing tech and innovations into the world.
As the Co-Founder and VP of Marketing for Eight Sleep, a revolutionary sleep fitness company, Alexandra has proudly taken the first-of-its-kind brand from $0 to 9 figures in a short span of time. By redefining a once dormant category and changing the narrative around sleep, Alexandra can be credited as one of the creators of the sleep fitness movement.
In 2017, Alexandra was named on the Forbes 30 Under 30 List in Consumer Technology, and in 2020 was named by INC as one of the top 100 Female Founders.
After raising over $160 million in funding for Eight Sleep and scaling it internationally to over 10 markets, Alexandra remains involved in every aspect of the business. The company has received accolades such as TIME Best Inventions 2018 and 2019, Fast Company Most Innovative Companies 2019, 2022, and 2023, GQ 2021 Fitness Award, and Men’s Health 2021 Sleep Award.
With an eye for talent and innovation, Alexandra loves paying it forward as an angel investor for female-founded companies and a scout for Cleo Capital.
What Drives Alexandra
Book a video call with Alexandra
One-on-one mentorship sessions
Unlock an exclusive, one-on-one appointment with Alexandra. During your video session, Alexandra will be on the line to offer personalized advice, support and guidance designed to help power your business forward. Consider this your phone a friend (with major bonus points).
THE NORTH concierge team will contact you to complete your booking.
Duration: 30 minutes