Sapna
Shah

Principal, Red Giraffe Advisors

Sapna's Special Set of Skills

  • DTC / E-Commerce
  • Strategic Planning
  • Financial Modeling
  • Fundraising 
  • Pitch Anatomy
  • Retail Strategy

Sapna's Rise

To develop true expertise in any field, you have to put in the time. With 26 years of experience in the retail and consumer spaces, Sapna has done all the work necessary to be considered a master of her craft. After graduating from the University of Pennsylvania, she got her feet wet in investment banking with Punk, Ziegel & Knoell and in credit at Morgan Stanley. After receiving her MBA from Columbia Business School, she transitioned her career to retail. Sapna worked at Gap, Inc. before moving on to executive roles at Linens ‘n Things and Ann Taylor. Following her entrepreneurial instincts, she co-founded independent equity research firm Retail Eye Partners and menswear e-commerce startup Mind the Chap.  


Now Sapna is an active angel investor, working through Red Giraffe Advisors to make pre-seed investments in retail tech, e-commerce, marketplace, and consumer startups. She is also the founder of Retail X Series, a resource ecosystem for early-stage founders featuring webinars, events, a podcast, and a Slack community. Furthering her commitment to lending a hand to the next generation of entrepreneurs, Sapna mentors and judges startup competitions at the Wharton School, NYU Stern, and Columbia Business School, as well as serving on the Board of Directors of the NY Tech Alliance. 

Professional Superpower

Experience – it’s the best tool anyone can have.

Personal Superpower

Moving forward. Always forward.

What Drives Sapna

Sapna knows how critical it is to deeply understand your customer and the problem you’re solving.

Book a video call with Sapna

One-on-one mentorship sessions

Unlock an exclusive, one-on-one appointment with Sapna. During your video session, Sapna will be on the line to offer personalized advice, support and guidance designed to help power your business forward. Consider this your phone a friend (with major bonus points).

THE NORTH concierge team will contact you to complete your booking.

  • Duration: 30 minutes
  • Rate: $250

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