Commercial Lead – Growth Channels, Estée Lauder

Carolanne's Special Set of Skills

  • Brand Strategy
  • Revenue Growth
  • Business Planning
  • GTM Strategy
  • Merchandising
  • Retail Operations

Carolanne's Rise

Carolanne is a commercial leader and operator with a wealth of experience in retail and CPG strategy. From product marketing to supply chain planning to account management and sales, she has touched every area of the beauty industry, honing her outstanding instincts for strategic growth along the way. Currently serving as the Commercial Lead – Growth Channels for Estée Lauder and AERIN Beauty North America, Carolanne manages the ULTA and Sephora businesses. Previously, she was the Head of Strategy and Transformation for Estée Lauder Companies APAC, a role in which she was responsible for growth initiatives in Asian markets. 

Before joining Estée Lauder, Carolanne was a Principal at Kearney Management Consulting, advising clients in retail and retail-adjacent consumer categories on growth planning, distribution strategy, organizational design, and profit and cost optimization. 

Professional Superpower

Understanding that you have to start with the consumer and fit your product or service to their needs – not the other way around.

Personal Superpower

Finding simple answers to complicated problems.

What Drives Carolanne

Sharing her unmatched strategic perspective built on a foundation of deep industry experience.

Book a video call with Carolanne

One-on-one mentorship sessions

Unlock an exclusive, one-on-one appointment with Carolanne. During your video session, Carolanne will be on the line to offer personalized advice, support and guidance designed to help power your business forward. Consider this your phone a friend (with major bonus points).

THE NORTH concierge team will contact you to complete your booking.

  • Duration: 30 minutes
  • Rate: $200