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Leslie
Serro

VP of Taste and Nutrition Marketing, MARS Accelerator (including Pop-Tarts, Rice Krispies Treats, RXBAR, Nutri-Grain, Special K, and Pure Organic)

Leslie's Special Set of Skills

  • Brand Innovation
  • Brand Strategy
  • Digital Marketing
  • Growth Marketing
  • GTM Strategy
  • Marketing

Leslie's Rise

Leslie Serro is the VP of Taste and Nutrition Marketing for Accelerator, a division of Mars Snacking, where she leads a $2B+ portfolio across brands including Pop-Tarts, Rice Krispies Treats, RXBAR, Nutri-Grain, Special K Bars, and Pure Organic. With more than 20 years of experience in consumer goods, Leslie has built a career driving growth for both emerging and iconic brands across food, wellness, and beauty. Prior to Mars, she held leadership roles at Unilever, shaping campaigns and innovation pipelines for brands like Dove, Hellmann’s, and the global ice cream portfolio. Today, she sits at the center of brand, media, and culture, including overseeing the Pop-Tarts Bowl, a standout example of how marketing can break through beyond traditional channels.

Professional Superpower

Leslie is a growth driver who knows how to scale brands through smart, integrated strategy. She combines deep expertise in retail, customer behavior, and distribution with a strong command of full-funnel marketing to deliver measurable results. From leading go-to-market strategies to navigating M&A within food and nutrition, she brings both strategic vision and executional discipline. Her ability to connect insight, sales, and storytelling allows her to build brands that perform in-market and resonate with consumers.

Personal Superpower

Leslie is a builder of people as much as she is of brands. She is deeply committed to mentorship and leadership development, serving as Alumni Chair for The Marketing Academy U.S. and guiding the next generation of marketing leaders. Known for her collaborative style and steady leadership, she creates environments where teams grow, contribute, and succeed together.

What Drives Leslie

Leslie is driven by a passion for helping brands reach their full potential while supporting the people behind them. She is especially energized by wellness and nutrition-focused innovation and the opportunity to bring better-for-you products to more consumers. Whether scaling a global brand or mentoring emerging talent, her focus remains on growth that is thoughtful, impactful, and built to last.

Book a video call with Leslie

One-on-one mentorship sessions

Unlock an exclusive, one-on-one appointment with Leslie. During your video session, Leslie will be on the line to offer personalized advice, support and guidance designed to help power your business forward. Consider this your phone a friend (with major bonus points).

THE NORTH concierge team will contact you to complete your booking.

  • Duration: 15 minutes
  • Rate: $500

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