Ruth
McDonald

She has advised the C-suite of some of the world’s most successful retailers, marketplaces, and fashion brands on how to navigate the ever-changing digital consumer environment. Ruth led Meta’s global retail vertical, including setting the strategic vision for omnichannel shopping and bringing to market the first AI powered ad product. At Deloitte Digital, she was a thought leader on driving profitable growth through innovative and market-leading consumer experiences, i.e. the highest rated in-store mobile app.

A passionate champion for the intersection of business and social mission, Ruth was recently honored with an invite to teach “Business Communication For Impact” at the Wharton School of Business. In her continued effort to build equitable opportunities for underserved communities, Ruth led the design and launch of the first career accelerator targeted at mid-career Black marketers called The BECA Playbook. The program is built from sponsorship by the Black Executive CMO Alliance that includes extraordinary Black CMOs from global brand such as Target, Adidas, Unilever, Snap, and GroupM.

Ruth holds a BA from the University of Pennsylvania and an MBA from the University of Virginia - Darden School of Business.